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About Re:Shark

More timewith customers.Less timeon groundwork.

That’s why we’re building Kai: an AI colleague that handles research and preparation, giving you more time for the conversation.

  • AmsterdamFounded 2023
  • Kai, your AI colleagueFor research and outreach
  • Working across EuropeOwn EU sending infrastructure
Re:Shark presenting on stage to an audience
On stage discussing the productivity gap, 2025.
An early Re:Shark stand with the first roll-up banners
From the Re:Shark archive.

Our story

We built the system we wished we had.

Built for ourselves

Re:Shark’s founders ran a recruitment company without a network or marketing budget. To reach the right companies, they built their own software.

€25k from ASIF Ventures followed, with ASR as the first enterprise customer.

The team

The people behind Re:Shark.

We know sales from doing the work ourselves. That experience shapes Kai, Reef and the rest of the platform.

  • Owner & CEONawid Sadat
  • CTOWesley Peeters
  • Head of AISheraz Hussain
  • Advisory boardUmar Mirza
  • Revenue OpsThomas Kramer
  • Product OwnerOksana Strilets

In the press

Re:Shark in the press

Nawid Sadat at the Re:Shark office after the acquisition
Nawid Sadat, from customer to owner, Amsterdam 2025.

EmerceIn the press

Jonge oprichters verkopen Re:Shark aan klant Nawid Sadat: ‘Dit is voor mij echt een overwinning’

Re:Shark is acquired by Nawid Sadat with a private equity minority stake, aimed at product development and international growth.

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The Re:Shark founders photographed for the MT/Sprout 25 under 25 list
The founders, named in MT/Sprout 25 under 25.

MT/SproutIn the press

MT/Sprout 25 under 25

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The Re:Shark team at the time of their first investment round
The team around the first investment, 2023.

QuoteIn the press

Doorbijtertjes van Re:Shark hengelen eerste investering binnen met successoftware

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